Monday, July 12, 2004


Blinkx ( is the new "google", claimed the Sunday Times yesterday. Blinkx connects the information you need from the web, from online news sources and files on your own PC to create your own personal web to search from. The concept is smart, but the barriers to entry for someone like google are minimal. The business model has not been communicated but is likely to center around targted ads and content suggestion.

The idea, team and execution appear to be smart, but the name and logo are appaling. Ive already mistyped the word several times this morning! and the logo looks like the by-product of an office party fumble between Ebay and Mr Potato Head I've got a domain on hold that I think is right up their street so might give them a bell ;-)

Om Malik on Blinkx

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