Wednesday, March 01, 2006
Skinkers raises £2m from NewMediaSpark
NewMediaSpark have ignited their investment engines again, and recently provided Skinkers with £2 million in funding to promote, expand and develop their desktop push-alert technology. The Skinkers product enables brands, media owners and corporates to immediately push multimedia information to their PC connected subscriber bases - cutting through the murk of other distrubtion channels such as web, email, RSS readers etc. (Sounds a bit like the original late 90's Pointcast revisited, refined and monetised??).
It will be interesting to see how Skinkers can translate their model and product to mobile. If I get the alerts on my PC during the day - presumably I'm up for getting them on my mobile when I'm out and about. MMS, Skinkers java reader app, good 'ol SMS??